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02Jun
Google-SEO

SEO Checklist For Building A New Website

By: Category: Search Engine Optimisation Leave a comment

Homepage:

 

  • Trust Signals – logos and testimonials.
e.g “Over 15 Years Experience”
“Over 10,000 customers served”
 
  • Where we have been featured

 

  • Secure sites e.g McAfee, SSL certificates etc

Landing Pages and All Pages

 

  • Content above the fold as much as possible
  • Allow room for 1,000 words + if need be
  • Allow room for images and videos
  • Only one h1 heading per page
  • Avoid accordion tabs in the content as Google cannot read it:
 
Inline image 1
 
 
Some good examples of content for SEO with one h1 and content above the fold:
 
talk-loans
 
uncle-buck
 
fleets-insurance
 

Once Live

 
  • Check for broken links and crawl errors using Google Webmaster Tools and brokenlinkcheck

 

  • Create xml sitemap here or using Yoast (WordPress) and submit to Google Webmaster Tools

 

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